Online reputation management has just received an interesting client. This client is V-Moda and they want ORM Services to help build their reputation on having the strongest audio cables in the industry.
Online reputation management started loading blogs and other headphone review sites with proper descriptions about the audio cables. It is an interchangeable-right angle cable that is made of Kevlar. Kevlar is the material used to make bulletproof vests and is knife resistant. You can slash the wire how much you want, it will not snap. There is a small chance you can damage the main electric cable within the Kevlar casing from the blunt force but it would have to be a pretty big blow. On top of the Kevlar protection, it is also braided on the outside of the cables to completely nullify any form of tangling in pockets or bags. Also, when plugged into any headphones that have a 3.5 mm jack, the braided cables will not produce any annoying sounds from banging on your clothes or objects around you. Other cables made out of rubber or silicone tends to do just that. These audio cables are a marvel within the headphone industry and the crisp sound it delivers on any audio equipment such as headphones or mini speakers is enhanced compared to the standard cables. This was part of V-Moda’s secret for having such an amazing balanced sound on their headphones, their audio cables. The reason why they started to sell the cables separately is because the online community for their products was requesting the option of buying their cables.
ORM Services decided to invest time and energy into a team to test out the durability of these audio cables along with their competition. Their competition was made up of some third party accessory makers and big brands such as Beats, Seinnheiser and Bose. The tests consisted of a machine testing its pull weight repeatedly for two hours. V-Moda’s cables and Seinnheiser were the only ones to last past two hours while the others snapped after just thirty minutes to an hour. Aside from V-Moda’s cable, all the other cables tangled instantly in pockets and bags; which were difficult to undo. According to a certain test, the V-Moda cables were able to withstand a million cable bends while the others lasted about 10,000 cable bends. That is 1% percent of the V-Moda cable duration. Online reputation management was quite happy with the results of the product, which made their job easier.